The Legend of the Motorcycle Concours d’Elegance

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Like the Legend show, which raised $22,000 for charities, both RIH and Mountainfest are charity events. In that regard Mountainfest has the best track record, raising $50,000 at its debut.
Admittedly, there were some teething problems with this first event, most of them related to parking and judging. “Parking was tough,” Zaugg admits. “We’ve got to streamline that. And I want to get more judges so more time can be spent with the bikes.”

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For his money, Bob Peters, a Ducati lover who’s active in the Heart of America Motorcycle Enthusiasts club in Kansas City, would like to see a more refined approach to bike groupings. “Certain bikes should be put together to give them a better historical placing and perspective,” Peters says. But otherwise, Peters had nothing but praise for the show. “I thought the selection of bikes was very good, and the trophies meant something. They didn’t give an award to every bike.”

Zaugg, clearly appreciative of the dangers of diluting the merits of judging by over-awarding, limited the number of bikes any one entrant could have judged to four. Lattin, for instance, brought 12 bikes, and while every one of them was worthy of judging, only four made the cut.

In scripting the Legend show, Roner and Zaugg sought to make their mark on the classic bike scene. By carefully selecting location, judges, bikes and the overall tone of the event (including mixing in a little celebrity action as well, with folks like Jesse James, Sandra Bullock, Peter Fonda and Ewan McGregor quietly working the wings), they set their sights on crafting the motorcycle event of the year.

Judging by reactions from entrants and attendees, they succeeded, and next year’s event is scheduled for May 7. The call for entries is out, and Zaugg’s looking to repeat the success of this first show. “That was the best show that’s ever been, no doubt about it,” Lattin says. “Jared did it right.”

Lattin’s already preparing bikes for the next show, including a 1928 Excelsior and a 1912 Henderson, one of two in the world. The bar has indeed been raised. MC

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Legend of the Motorcycle

 
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