Barber Motorsports Park and Triumph Announce Three-Year Agreement

By Mc Staff
Published on February 10, 2012
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1922 Triumph 500 single on display at the Barber Vintage Motorsports Museum at Barber Motorsports Park.

ZOOM Motorsports, the exclusive event promoter of Barber Motorsports Park, has announced that Triumph Motorcycles will become the title sponsor of the AMA Pro Series race at Barber, as well as presenting sponsor for the fast-growing Barber Vintage Festival. The three-year agreement is a natural fit for the iconic manufacturer of high-performance motorcycles and Barber Motorsports Park and Vintage Museum, with its world-class road course and collection of over 1,000 modern and vintage motorcycles.

 The 2012 Triumph Superbike Classic is scheduled for June 22-24, while the 8th annual Barber Vintage Festival Presented by the Triumph Dealers of North America is set for Oct. 12-14.

“Triumph Motorcycles is proud to announce this exciting new partnership with Barber Motorsports Park, one of the premier road courses in North America,” said Greg Heichelbech, CEO of Triumph North America. “The Triumph Superbike Classic is the perfect showcase for our high-performance motorcycles, while the Barber Vintage Festival allows us to put our rich brand heritage on living display at a venue that also includes the finest motorcycle museum in the world.”

Fresh from achieving record sales in 2011, the UK-based manufacturer will celebrate its 110th anniversary in 2012.  At the heart of Triumph’s philosophy is a commitment to developing class-leading motorcycles with distinctive looks, sound and performance.  Triumph’s range of parallel twin and three-cylinder bikes combines classic British engineering and style with cutting edge technology and a character unrivaled by any other motorcycle manufacturer.

“Triumph has been a longtime supporter of the Barber Motorsports Park and its events,” said Gene Hallman, president of ZOOM Motorsports.  “We’re excited to have them as such a devoted sponsor for two of our major events at Barber Motorsports Park, and we look forward to a great partnership for many years to come.”

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